Google Tag Manager accessibility widget
Install the EqualWeb accessibility widget on Google Tag Manager in minutes - 10 short steps add AI-powered WCAG 2.2, ADA and EAA remediation and 9 accessibility profiles to any site via Google Tag Manager.
How to install EqualWeb on Google Tag Manager
Integrating EqualWeb's powerful accessibility solutions into your website is now easier than ever with Google Tag Manager. By leveraging the capabilities of Google Tag Manager, you can seamlessly implement EqualWeb's code and enhance the accessibility of your website in just a few simple steps. Installing EqualWeb on Google Tag Manager requires just a few simple steps, allowing you to provide an inclusive digital experience for all users.
- Login to your user at Google Tag Manager.
- In the side menu, click the option "Tags".
- Click on the "New" button, and choose the first option - "Tag configuration".
- Select the option "Custom HTML" that's located at the bottom of the tags section.
- Edit the tag name to - "EqualWeb".
- Paste our accessibility code inside.
- Click the "Triggering" button that's located below the code area. In the new window that appears, select the option "All pages". This selection will bring you back to the previous screen.
- Click the "Save" button and save your tag.
- After the tag has been saved, go to the main page of your user, and click the "Submit" button (top right of the screen).
- At the new screen that's loaded, in the "Version name" section, enter "EqualWeb Added", and click the "Publish" button at the top right corner.
Your EqualWeb installation code is waiting in your account - start a 7-day free trial or log in to copy it.








The same EqualWeb widget, on Google Tag Manager
EqualWeb's Accessibility Widget is an AI-powered accessibility solution that automatically remediates WCAG 2.2, ADA and EAA issues on any website and adds a profile-based accessibility menu - installed with one line of code.
Remediation is aligned with the W3C Web Content Accessibility Guidelines (WCAG) 2.2, the technical standard behind the ADA, the European Accessibility Act and most accessibility laws worldwide.